What is SEO? The 3 Types of SEO
What is SEO? SEO is an acronym for Search Engine Optimization, which is the process of improving (optimizing) a website so that it is more readily found online. SEO primarily focuses on improving a website’s rankings in search engines like Google and BING. The higher a website appears in the search engine rankings, the greater the likelihood that it will be visited. When a website received more traffic, there is a likelihood for more business. Types of SEO 1. On page SEO 2. Off page SEO 3. Technical SEO On-Page SEO Keyword research: Finding the best keywords to target on a page of content Content creation: Publishing high-quality content focused on target keywords Keyword optimization: Using the target keyword in all the right places and using good meta tag SEO. On-page SEO relates to the content on your website. It includes strategies to optimize an individual page on a website. These factors (all of which are outlined in this on-page SEO ch...